The Pharma Career Ladder · The medical rep · Step 1: Planning your territory · Lesson 7

The weekly plan that survives Monday

Weekly planning that copes with reality

By Ahmed El Menshawy · 20 years in pharma, from medical rep to country manager in the UAE. Founder of RepPharma. LinkedIn
Published

Most weekly plans are finished by Monday lunchtime.

A well-known way to prioritise splits work into urgent and important. In the field, the urgent arrives every Monday: a stock issue, a pharmacy call, a last-minute request. And it pushes out the important calls, because important calls are rarely urgent.

Three habits keep a weekly plan alive:

  • Protect the important. Book your top-doctor calls first, before anything else goes in.
  • Leave room for the urgent. Keep one half-day free, so surprises land in the gap and not on your top calls.
  • Replan on Wednesday. Check what slipped, then move it. Do not drop it.

A plan filled back to back from Monday to Friday looks impressive on Sunday night. By Tuesday it has quietly become a list of calls you meant to make.

“Schedule the important first, or the urgent will take the whole week.”
The weekly plan that survives Monday: Weekly planning that copes with reality

Lesson 7 of 12 in Step 1: Planning your territory, with the full guide and a checklist for this week. Discuss this lesson on LinkedIn.

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